The English-language Scandinavian Outdoor News is addressed to retailers and purchasers of Scandinavian outdoor products throughout Europe. Inside, we tell about new products and collections, business news as well as what is happening in the context of the fairs. The magazine also provides a deeper insight into the trends, design, sustainability efforts and more.
We make the magazine on behalf of the Scandinavian Outdoor Group (SOG), with members like Fjällräven, Haglöfs and Bergans, but also smaller companies like Isbjörn of Sweden and Light my Fire. SOG is an export trade organization with the purpose of helping members in the international market.