The Fenix Climate Way

Fenix Outdoor, the leading group of outdoor brands and retailers like Fjällräven, Primus and Hanwag, Naturkompaniet and Globetrotter, has the ambitious goal of minimizing its emissions and contributing with a positive impact on the climate in 2030. With our concept The Fenix Climate Way, which includes both easily understandable and emotionally engaging visualizations, we helped the sustainability management to communicate the strategy through all parts of the group.